Arbor Announces New Shakedown Series

New Series of Skateboards Influenced by Kody Noble
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ARBOR’S NEW SHAKEDOWN SERIES OFFERS THE COMPLETE SKATEBOARDING EXPERIENCE

Venice, CA - April 23, 2012 - Influenced by team rider, Kody Noble, Arbor has developed a new series of skateboards designed around enabling riders to skate whatever they like, whenever they like. The Shakedown comes in three sizes including a 32, 35, and 38 inch deck. Each skateboard has a kick tail and nose and an appropriately paired wheelbase and width. Riders can simply pick a size suited to their comfort and style and then get to shredding parks, streets, hills, boardwalks, cities and everything else in between.

“If you limit yourself to one style of skateboarding,” says Noble, “then you’re not allowing yourself to explore all of the possibilities out there. This new Shakedown series allows you to skate anything you want and they are so fun to ride.” Noble worked closely with Los Angeles based artist, Shawn McKinney to choose a graphic that exemplifies the outlaw nature of skateboarding and this is well represented in the new series.

“We believe that a big part of the future of this sport is in street and freeride crossover,” says Arbor marketing director, Brad Farmer, “therefore, we felt compelled to construct a series of skateboards that would perform extremely well for this style of riding. Working with Kody was the perfect opportunity to create a solid offering as he personifies this side of the sport for Arbor. With his guidance, we feel that we now offer a skateboard that will crush it in this category.”

Arbor’s complete new 2012 skateboard line is now available including the Shakedown series and several other options for all styles of riding and riders. http://arborcollective.com/skate/boards/

THE SHAKEDOWN SERIES http://arborcollective.com/skate/boards/hybrid

Meet Kody Noble http://arborcollective.com/2011/01/kody-noble/

Check out the the graphics on all three Shakedown decks:

Shakedown 32 http://arborcollective.com/skate/boards/view/449672/shakedown-gt-32

Shakedown 35 http://arborcollective.com/skate/boards/view/449673/shakedown-gt-35

Shakedown 38 http://arborcollective.com/skate/boards/view/449674/shakedown-gt-38


ABOUT THE ARBOR COLLECTIVE
An expanding cooperative of athletes, designers, artists and friends, whose shared mission is bringing together forward thinking design, progressive technology and thought provoking art with the most sustainable production solutions available. For those of us who snowboard, skate, surf or simply thrive on getting outside, protecting the planet is about the environments we use everyday.  To that end, the Arbor Collective continues building on a 17-year legacy of supporting the experience with the most environmentally responsible, next-level product possible.